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How social media optimisation can transform your website
Social Media Optimisation

Is Social Media Working For Your Business?

Social Media Optimisation

Do you have a strategy for socialising your website and content?   Are you after a steady stream of traffic for your business?  Is your website practically invisible in organic search results?  Can your customers easily share your content across their social networks?  Is your content interesting and engaging enough to encourage your community to share it?

The integration of social activity within the broader digital mix is a critical component of your social media marketing plans.  The process by which you make your content easily shareable across the social web is referred to as social media optimisation (SMO).

If you are looking to increase traffic to your website, expand the visibility of your brand, and improve your online reputation then it may be time to look at how well optimised your social and digital platforms are.

Why Social Media Optimisation?

Social media optimisation is a key component of any social media marketing plan and is progressively important as social networks continue to send increasing amounts of traffic to an increasing number of websites.

 Key benefits include:

Improve search engine rankings

Many of the leading search engines (such as Google and Bing) have incorporated social actions into their ranking algorithms.  Quality SMO will therefore improve SEO performance.  Social actions act as a "vote" supporting your webpage's quality.

Increased website traffic

When friends encourage their social networks to view and interact with specific content - an increase in traffic and the size of your community can result.  Marketing campaigns that make use of SMO can be extremely beneficial for your business.

Positive brand impact

Helping people easily share your content, either through apps, widgets or other relevant social media technical entry points will generate publicity and build the reputation of your brand.

Improve community engagement

Improving the ease at which customers can interact with your content will improve community engagement, sharing and return visitors!

Why SEO Guru?

SEO Guru provides experienced social media marketing services.  Our extensive knowledge base combined with a perfected toolset make us amongst the best in the UK for social media marketing and optimisation.  What’s more, we’ll tie it right in with our carefully planned search engine optimisation.

At SEO Guru we deliver all aspects of SMM services including development of your SMM strategy, establishing and optimising your social and digital presence, community building and management, content creation, brand management, social monitoring, reporting and analysis and social advertising.  We have a successful track record in administering smart, engaging and effective social media marketing across all major social platforms including Facebook, Twitter, Google+, Pinterest, Linked-In and YouTube.

If you would like to know more about how SMO can help you achieve your business objectives, or if you would like to get started with our social media optimisation services please contact us for a no obligation consultation and a free quote.

Lets Get started!

Contact us today for a free quote or an audit of your existing activity.
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Client's Testimonial What are Clients saying about SeoGuru

" We have been using SEO Guru for content writing and marketing for the past two years.  I have no hesitation in recommending them. The content they create is not only really interesting for our website visitors but they also design it with our search engine performance in mind.  Thanks again guys!  Keep up the great work. "

Hank ( 8Casinos )


" We use SEO Guru for all of our internet marketing functions: pay per click, SEO and content writing and marketing.  My staff find them very responsive and easy to deal with and I am really happy with the results from these important marketing channels. "

David John ( Softtec )


" SEO Guru has helped our business immensely over the past 12 months.  They designed and developed a modern looking e-commerce website for my business.  I am very happy with the results.  I continue to use them to drive our search engine optimisation.  We are now ranked competitively for many of our chosen keywords and have seen a significant increase in website traffic and sales. "

Jonathon Fletcher