Search engine results pages on sites such as Google, Bing and Yahoo present search results ranked based on relevance to the user. If your local business doesn’t rank highly in organic search results and maps, consumers will have difficulty finding you – which may cost your business valuable sales.
Performing local SEO techniques to improve the visibility of local business for certain keywords phrases is necessary if you are serious about improving your business prominence. If your website is not featuring in popular search engines then it is time to consider employing local SEO services and a more strategic approach to driving online traffic to your business.
Securing leading positions for relevant keyword phrases on search engines can deliver a steady stream of local traffic to your business. A well planned local SEO strategy can also deliver a number of other key business benefits:
Quality SEO techniques will give your business some much needed local business promotion. It can help local users find your business, and give you greater visibility in your local community.
Not only will you receive an influx of local traffic online as consumers search for the products and services you offer, but you may just find that you have extra people knocking on your door as they discover you more readily in search listings, maps, directories and more.
An increase in relevant traffic to your website can provide you with a boost in leads and sales for your business.
Are you spending a great deal of money advertising your products and service to your local community? A noticeable increase in free search engine traffic may provide you with the comfort of adjusting paid advertising budgets.
Local SEO requires a different approach to national and global SEO and attaining success can be difficult. At SEO Guru we have a wealth of experience in achieving local SEO success. Our approach focuses on ensuring your website structure and content is designed for success (on-site optimisation) as well as driving up the relevance and reputation of your business within key search engines (off-site optimisation) – with a particular skew to your local area or region.
Our team specialises in all aspects of local SEO services including setting your search engine strategy and performance objectives, research and selection of keywords, website optimisation, performance reporting, content generation, link building and social media promotion.
If you are serious about improving your business exposure in search engine results pages, or need to improve your local business promotion then contact us today for a free quote.
Perhaps you are already completing a range of SEO activities with limited success, or you would like to spend more of your time focusing on your core business strengths.
Let us audit your existing local SEO efforts and demonstrate how we can help.