Total Number of agreed keyword phrases we are going to target to rank your website for in the google search engine results pages
Complete in-depth analysis of website. Modifications or fixes may be required before the process of SEO services commence.
Incoming back-links to a website are analysed to determine quality and domain authority. Back-Links found to be from spammy poor quality sites, totally unrelated or penalised by Google would need to be removed. Access to Google analytics and Webmaster tools is required. If a large number of bad back-links are found this would incur extra costs (To be discussed and agreed with the client)
Analysis of competitor websites that are ranking well in Google and within the same niche
Multiple keyword phrases are analysed in-line with the website requirements.
Before SEO work commences, we check initial rankings of clients requested keyword phrases to enable us to focus on bringing those keywords to the top pages of the search engine results pages, we may recommend other phrases depending on competition or search volume.
Website content is checked to ensure there are no duplicated pages or content across the website, we also check for off-page duplicate content across the web to ensure website content is unique.
Webmaster tools will be required for this process; In order for a website to rank well within the SERPS it must be clear of any Google penalties and not banned. If we find the site has Google penalties, this would have to be removed first using disavowal, contacting the sites in question and requesting removal, this will incur an extra cost.
A website can have several URL addresses causing duplicated content issues. Example http://www.websitename.co.uk www.wesitename.co.uk websitename.co.uk. Canonicalisation takes care of redirects and makes sure only one URL is available helping Google to index the site only once, thus stopping duplicated pages
Content pages are checked ensuring images are optimised and alt tags are used. All Meta data tags are checked to make sure they contain relevant content relating to the page.
Existing page content checked making sure it falls in line with Google content guidelines, if there is not enough content on the website or the content is of poor quality client would be advised. Extra content would be required, at the expense of the client.
Images on each page are checked for kb size to allow web pages to load as quickly as possible. We recommend images are less than 50kb each and a page is no larger than 200kb with a minimum amount of http requests.
If website does not currently have a Robot.txt file we will create one. A Robots.txt file helps to control or restrict pages from being indexed by search bots.
An XML sitemap is a readable document of all page URL’s belonging to a website, making it easier for search bots to find and index all pages that are to be crawled.
Here we check an anchor Keyword phrase is linked to an internal content page that is on topic to the anchor text, in order to target and rank in Google SERPS.
A SEO-friendly URL is easy to read and understood by both users and search engine bots. A clean URL would use words which are readable and not contain syntax: Example of a poor URL www.yourwebsite.com/search/?q=searchquery
For a website to rank well it needs to load quickly, large images, javascript problems, excessive http requests, poor coding, hosting speed and many other issues will effect the load time of a web page.
Web pages are crawled by a search engine bot to determine site structure and how many pages are available to the end-user. If a page is not crawl-able it will not be indexed and could be penalised.
Structured data implementation helps to index a websites content faster, this can be implemented using Schema.org an on-page markup solution that helps search bots to understand web page content
A press release is an article of interest written to target publication media. The press release should be short and contain relevant information (who? what? where? when? why?) to create a buzz and interest.
Content distribution to multiple blogging websites. wordpress, blogger, tumblr, livejournal to increase site authority and public awareness
Create Google+ page to help promote branding and to share web products and links with google users.
Classified submissions helps in generating local business interest
Listing business data online is an important part of sharing products, services and information as well as promoting brand awareness and giving users access to this information.
Genuine reviews posted by real customers describing your services and products.
Social sharing, the practice of sharing content from a website across social media platforms to groups or individuals, with the primary focus in generating brand awareness.
Google Customer Product Reviews allows for a seller to collect feedback from customers who make a purchase on their website.
An Account is created under your brand name in Web 2.0 profiles
Image Promotion is a great way to promote business images, business logos, banners and any type of image through the many social media sites
Videos provided by clients are submitted to Youtube, Vimeo and other video promotion sites. Videos can be provided by SEOGURU and are chargeable as extras outside of the seo package plans
Once a month we check and test all keywords rankings in the Google (SERPS) Search Engine Results Pages, and advise on any course of action required.
A Monthly status report is provided, detailing Keyword Ranking, Traffic, Page Sessions, New visitors and returning Users.
All seo services are supported via email and phone, dependent on package selected.
Unavailable in this package, can be discussed as an optional chargeable extra.
Looking to drive more traffic to your website, want to be visible online. Select from one of our 3 price packages or contact us for a bespoke solution.
Social Bookmarking
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Social Bookmarking is a simple way to tag a web page on the internet making it easy to access. All bookmarks are online and can be shared with anyone.